On Thursday, September 6th from noon until 6:00, Loyalist students will be participating in Shinerama, Canada’s largest post-secondary fundraiser involving students at almost 60 university and college campuses across Canada. Teams consisting of five students will be present throughout Belleville and the College, shining everything from shoes to heads in a campaign to raise money for Cystic Fibrosis. The team that raises the most money will win a prize package worth $1,000. There will also be a second place prize package worth $200.
Shinerama began in 1964 as a fundraising shoe shining campaign during orientation week and has grown to include a wide variety of shining and non-shining activities under the Shinerama banner. In 2006, it attracted more than 35,000 student volunteers in over 56 Canadian communities. Together, students from coast to coast shined shoes, washed cars, and coordinated raffles and barbecues in support of Cystic Fibrosis research and care. Since it began, the initiative has raised over $17.5 million to support the fight against Cystic Fibrosis.
Janet Leavey, professor in Loyalist’s School of Business and Management Studies, is coordinating the College’s involvement. "When I became aware of Shinerama, I felt that it would be a way we could work together as a group, here at Loyalist, to join the Cystic Fibrosis community of researchers, volunteers and families who share the goal of finding a cure or effective control for CF. It also gives our students the opportunity to become acquainted with other students, their campus and Belleville. We feel it is important to work together to make a difference in our community."
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Media Contact: Catherine Campbell, Marketing Services, Loyalist College, (613) 969-1913, ext. 2485; e-mail: Ccampbell@loyalistc.on.ca